About Us
Welcome to Tom of Mind
The image, sound, name, brand or attribute that comes to mind immediately when asked about products or brands in a category enjoys the highest ‘top of the mind recall’ with the consumer. Our company’s name had been derived from ‘top of the mind recall’
We provide strategic marketing and branding consultancy to develop and improve your brand’s image, positioning and profitability. We have 7 years of experience working for national and international clients creating specific strategies that adapt to the particular needs of every brand by enhancing its values and perception therefore, improving your interaction with your final customers.
Putting your brand first in the mind of Customers and Consumers is important. A high top of the mind recall also helps in brand extensions. Every advertising and communication campaign aims to create the top of the mind recall in consumers. Once recall is established, it’s usually less expensive to advertise the product.
We are your Responsive, Resilient and Relentless Partner
TOMs Mission
At TOM, we start with research and tell your story in a way that will resonate with your audience through all the right means of commutation vehicle and channels. Our services allow us to craft a highly specialized strategy that targets your unique needs and pain points. We stretch our marketing muscles day in and day out to ensure we are limber and agile in our execution of your strategy.
TOM's people are the key to our success. We want to help your business grow and thrive, and we aim to be an extension of your team. We also want to help programs in developing behavior change communication tools and technique. Our team of marketers is always seeking new ways to keep you ahead of the curve and create an adaptable support system to help you achieve your goals. We cultivate a collaborative environment that fosters bold ideas to propel our clients forward. At TOM, we don’t just work with each other, we work for you.
Short Term Goal : We adapt, to the community, industry and to your business.
Long Term Goal : We evolve with the clients, brands and your business
What We Do
At Top of Mind we develop your brand’s corporate image and personality in a holistic way; from its creation to the final moment that it arrives to your customer’s hands. Our process follows a meticulous methodology in which we get absolutely involved with our client to understand their needs and scope for each project; we then start with the creative (yet strategic) process to generate ideas and concepts for your brand in which we will always be looking to have a clear reading of the perception and general vision of our target market.
The result is a high-level empathic brand design for your service or product that reaches your audience and generates/improves your customers’ loyalty.